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![AMEX PLATINUM CASHBACK - Thinking about getting a credit card? Well, you might as well get one that gives you 5% cashback on absolutely anything you buy. From fish fountains to massage guns - take a tour and get inspired by all the things you can get 5% cashback on with the American Express Platinum Cashback (pause for breath) Everyday Credit Card.]()
Thinking about getting a credit card? Well, you might as well get one that gives you 5% cashback on absolutely anything you buy. From fish fountains to massage guns - take a tour and get inspired by all the things you can get 5% cashback on with the American Express Platinum Cashback (pause for breath) Everyday Credit Card.
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![AMEX PLATINUM CASHBACK - The American Express Platinum Cashback Everyday Credit Card - not only the longest product name in history, but a Card that gives you 5% back on everything you buy. So we did the only thing we could do, and got one man to show us everything he's bought. With the help of a lovely delivery man by the name of Danny.
And then we found the perfect track.
We also made some fun print, because you get 5% cashback on everything - even those incredibly random purchases. And who doesn't love a random purchase.
This became the most successful campaign Amex has ever run, with record sign up figures 3 months in a row after launch.
Directed by Ben Fogg
Photography by Chris Brooks]()
The American Express Platinum Cashback Everyday Credit Card - not only the longest product name in history, but a Card that gives you 5% back on everything you buy. So we did the only thing we could do, and got one man to show us everything he's bought. With the help of a lovely delivery man by the name of Danny.
And then we found the perfect track.
We also made some fun print, because you get 5% cashback on everything - even those incredibly random purchases. And who doesn't love a random purchase.
This became the most successful campaign Amex has ever run, with record sign up figures 3 months in a row after launch.
Directed by Ben Fogg
Photography by Chris Brooks -
![AMEX PLATINUM CASHBACK]()
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![AMEX PLATINUM CASHBACK - Photography // Chris Brooks]()
Photography // Chris Brooks
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When the most successful Amex has ever run came back in for a refresh, we didn’t just refresh the campaign - we went big. So big, we called it ‘The Big Small Takeover’. A nationwide projection campaign with small shops as our canvas, and big projections as our eye-catching medium. Each gave a shout out to all the shops in the local area where people can earn their cashback, helping everyone go big for small shops.
